Objective
Support promotional campaigns and product launches through mobile-first creative designed to drive engagement and sales across email and social placements.
Scope
• Promotional email campaigns
• Paid and organic social graphics
• Homepage hero and site banners
• Product launch assets
• Seasonal sale campaigns
Approach
Focused on clear hierarchy, urgency cues, and high-contrast messaging to ensure quick readability on mobile. Designed promotional systems that could scale across multiple placements while maintaining brand consistency.
Impact
Contributed to high-volume campaign rollouts supporting seasonal promotions and new product launches within a fast-paced retail environment.